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Privacy Policy


At 4D Interactive Anatomy ZRT, we are committed to protecting your privacy. This policy sets out how we collect, use and store your personal information.

Changes to our Privacy Policy

Any changes we may make to our Privacy Policy in the future will be posted on this page. Please, therefore, check this page on a regular basis.  Where we make any substantial change to this privacy policy, we will notify you by email.

Who we are

Within the context of this policy 4D Interactive Anatomy ZRT, is a data controller under data protection rules.

4D Interactive Anatomy ZRT is committed to protecting your personal information and making every effort to ensure that your personal information is processed in a fair, open and transparent manner.

If you have any questions about our privacy practices, please contact our Executive Director, Attila Balogh, MD  by:

By providing us with your information, you consent to our collection and use of the information you provide in the way(s) set out in this policy. If you do not agree to this policy, please do not use our website, social media or services.

Where we collect information about you from:

When you give it to us directly – this could be when you register as a subscriber on our website have a free trial, respond to an open call, engage with our social media, leave your contact details when you visit us at an exhibition.

When you give permission to third party organisations to share it with us, for example if you sign up to receive updates test out our quizzes from Facebook, Twitter or LinkedIn.

When you visit our website. Like most websites, we use “cookies” to help us make our site – and the way you use it – better. Cookies are used by most major websites and work by placing small amounts of information on to your computer. A cookie often contains a unique number, which can be used to recognise your computer when a user of your computer returns to a website that it visited previously. See our detailed cookie policy at the end of this document.

What information we collect about you

Personal information is any information that can be used to identify you. The type and quantity of information we collect, and how we use it, depends on why you are providing it, but we will only ever collect the information we need, including data that can help us to improve our services.

We collect two types of information from subscribers:

Non-personal information such as website pages accessed and files downloaded. This helps us to monitor how many people use our website, how many people visit on a regular basis, and how popular different pages are. This information doesn’t tell us anything about you, it simply allows us to monitor and improve our service.

Personal information which may include your name and contact details (postal and email address). We collect this information in connection with specific activities, such as newsletter requests, free trial requests, competition entries etc. You don’t have to disclose any information to us, however if you do choose to withhold requested information, we may not be able to provide you with certain services.

What we do with your information

Depending on your relationship with 4D Interactive Anatomy ZRT, and the preferences you have indicated, the information you give us may be used to:

Information you give us will NOT be used for:

With your consent, we will contact you to keep you up to date with 4D Interactive Anatomy ZRT news or events. Our forms and website have clear marketing preference questions and we include information on how to opt out when we send you any marketing material. If you don’t want to hear from us, please just let us know when you provide your data, by unsubscribing from our newsletters or emails at any time or by contacting us by email at  info@4danatomy.com

Sharing your data and keeping it safe

We take looking after your information very seriously and we ensure that there are appropriate technical controls in place to protect your personal details. For example, our online forms are always encrypted and our network is protected and routinely monitored. Unfortunately, information transmitted over the internet is never 100% secure, so while we do our best to try to protect the security of your information, we cannot guarantee that loss, misuse or alteration of data will not occur whilst data is being transferred.

The information we collect about you will mainly be used by our staff so that we can support you and provide you with the services you have requested. We undertake regular reviews of who has access to information that we hold to ensure that your information is only accessible by appropriately trained staff and contractors.

We will never sell or share your personal information with organisations so that they can contact you for any marketing activities.

We will sometimes share your information with our trusted suppliers and partners who work with us, deliver our services or process personal data on our behalf. We do comprehensive checks on these companies before we work with them and put a contract in place that sets out our expectations and requirements, especially regarding how they manage the personal data they collect or have access to.  

Some of these suppliers run their operations outside the European Economic Area (EEA). For example, when you sign up to receive information from us, you will be added to our MailChimp list(s). MailChimp (registered in the US) process your data by collecting and storing the information you give us via our sign up forms in order for us to create and use distribution lists and send marketing and email campaigns. We will take steps to make sure all of our suppliers provide an adequate level of protection in accordance with data protection law. By submitting your personal information to us, you agree to this transfer, storing or processing at a location outside the EEA.

We may also need to disclose your details if required to the police, regulatory bodies or legal advisors. We will only ever share your data in other circumstances if we have your explicit and informed consent.

How long will we keep your data?

We will only keep your data for as long as we need to in order to operate the service which you have requested and for as long as required in accordance with legal requirements and tax and accounting rules. When your data is no longer needed, we will dispose of it in a secure manner.

Our policy for retention of ‘paid subscribers’ including free trial subscribers’ personal information is one year. We will re-request your consent to receiving updates from us every year to ensure our contact lists are up to date and that you are still happy to hear from us. If you do not respond to our request, you will be removed from our mailing list(s), however, you are able to sign up again at any time via our website.

Your rights

You have various rights under the data protection act and the EU General Data Protection Regulations in respect of the personal information we hold about you – these are set out in more detail below. If you wish to exercise any of these rights, you can do so by contacting our Executive Director, Attila Balogh, MD by:

You will need to tell us what information you would like to see and prove your identity with two pieces of approved identification.

We will aim to respond to your request as soon as possible and always within one month of receipt.

Please note that some of these rights only apply in certain circumstances and we may not be able to fulfil every request. If for any reason we are unable to fulfil your request, we will inform you as soon as possible and always within one month of receipt of the request.

Reporting a data breach

If we become aware that there has been a security breach, for example, the accidental or unlawful destruction, loss, alteration or unauthorised disclosure of somebody’s personal data, we will report this to the relevant supervisory authority within 72 hours of becoming aware of the breach.

If the breach is likely to cause adverse effects to the individual whose data has been breached, we will also notify that individual as soon as possible.

Concerns or Complaints

If you have any questions relating to your personal information, please contact our Executive Director, Attila Balogh, MD by:

If having contacted us you still have any concerns regarding the way we handle your personal information, you have the right to lodge your concern with the Information Commissioner’s Office. Visit https://ico.org.uk/concerns/ for more information.

Reviewing this policy

We regularly review our privacy policy and may make changes from time to time in order to keep up to date with data protection legislation and best practice. If we make any significant changes in the way we handle your personal information we will make this clear, either via our website or by contacting you directly.

This policy was last updated in May 2018.

If you have any questions regarding this policy, please email dataprotection@4danatomy.com